Tim Howes
← Immersive

Christopher Newport University

Arts and humanities, made for XR. A national model built in months, not years.

6 moplan to launch
4/4faculty projects deployed
90 daysto a NOAA partnership
Christopher Newport University
Client
Christopher Newport University, with Apple and Insight Public Sector
Company
Ruscella Immersive · 2025
Role
Chief Creative Officer and Co-Founder
Team
[Team size]
Timeline
6 months, plan to launch
Discipline
Lab strategy and design, faculty workshops, content creation

Challenge

CNU wanted arts and humanities faculty, not computer science, to lead immersive learning. There was no strategic framework, $150K to deploy in four months, and faculty ranging from expert producers to self-described beginners.

Solution

  • Foundation: assessment, roadmap, lab design and build. A former computer lab became a themed “time-ship” that’s now on the campus tour.
  • Hardware procured and configured with Apple and Insight Public Sector.
  • Activation: six faculty, eight weeks, starting with 360° video. Every participant shipped a finished experience in their own discipline.

My role

Highlights

Results

6 mofrom plan to launch
6new XR creators on campus
4/4faculty projects deployed
90 daysto a federal partnership with NOAA
“I came into this as someone who jokes that I can barely turn on a computer. By week six I had filmed on location, edited spatial audio, and published an immersive experience my students could step inside.”Christopher Newport University, Institute for Public Humanities